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Prithvi Sundar
VP of Advanced Technologies
Gener8·Gener8

Bringing a first-of-its-kind product to market requires more than solving technical problems — it demands navigating uncertainty with the right partners, structure, and strategy. This talk explores how early-stage teams can bridge the gap between academic innovation and scalable product development by building trust, defining clear roles, and avoiding common pitfalls. Prithvi shares practical guidance on partner selection, project setup, and de-risking early builds to accelerate commercialization the right way — the first time.

BIO
Prithvi builds and scales complex instrumentation — turning breakthrough ideas into manufacturable, market-ready products. His work focuses on bridging the messy gap between early R&D and scalable commercialization, where strong partnerships, clear strategy, and disciplined execution make the difference.

As VP of Advanced Technologies at Gener8, he leads multidisciplinary teams partnering with startups, academic spinouts, and strategics to bring first-of-their-kind platforms to life. The products he has helped develop have consistently centered around sophisticated sensor systems — whether in diagnostics, surgical devices, lab instruments, automotive, robotics, or metrology tools.

Prithvi is passionate about helping founders navigate ambiguity, accelerate the right way the first time, and build products that create real, lasting impact.

Learn more at https://biolocity.gatech.edu/news-and-events/b2m-talks/