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MarComm Training: Harder, Better, Faster, Stronger: The Marketer’s Guide to Generative AI Prompt Engineering

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Summary

Generative AI is only as good as the prompts you feed it—so how do you get it to deliver the creative, strategic, and on-brand content you actually need? In this lively session with a hands-on demonstration, we’ll demystify prompt engineering with real-world marketing and communications examples. From crafting clear, targeted prompts to using AI as a brainstorming partner, you’ll learn techniques to refine outputs, generate fresh ideas, and boost efficiency. 

Details

Thursday
Mar 27 2025
12:30pm - 01:00pm

Location: Virtual/Related Link

Contact: Danielle Drexler, Institute Communications, Email: ddrexler3@gatech.eduMariabelen Romero, Institute Communications, Email: mariabelen.romero@gatech.edu 

URL: https://events.teams.microsoft.com/event/612f8622-8373-472b-ab15-540ac11e3dce@482198bb-ae7b-4b25-8b7a-6d7f32faa083

In campus calendar: Yes

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  • Workflow status: Published
  • Created by: ddrexler3
  • Created: 03/05/2025
  • Modified By: ddrexler3
  • Modified: 03/05/2025

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