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AR/VR Researchers Bring Immersive Experience to News Stories

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It may not be long before augmented reality/virtual reality (AR/VR) headsets cause them to keep their phones in their pockets when they want to read The New York Times or The Washington Post.

Data visualization and AR/VR researchers at Georgia Tech are exploring how users can interact with news stories through AR/VR headsets and are determining which stories are best suited for virtual presentation.

Tao Lu, a Ph.D. student at the School of Interactive Computing, Assistant Professor Yalong Yang, and Associate Professor Alex Endert led a recent study that they say is among the first to explore user preference in virtually designed news stories. Yang and Endert are also faculty members in the Institute for People and Technology at Georgia Tech.

The researchers will present a paper they authored based on the study at the 2025 Conference on Human Factors in Computing Systems this week in Yokohama, Japan.

Digital platforms have elevated explanatory journalism, which provides greater context for a subject through data, images, and in-depth analysis. These platforms also allow stories to be more visually appealing through graphic design and animation.

Lu said AR/VR can further elevate explanatory journalism through 3D, interactive spatial environments. He added that media organizations should think about how the stories they produce will appear in AR/VR as much as they think about how they will appear on mobile devices.

“We’re giving users another option to experience the story and for designers and developers to show their stories in another modality,” Lu said.

“A screen-based story on a smartphone is easy to use and cost-effective. However, some stories are better presented in AR/VR, which will become more popular as technology gets cheaper. AR/VR can provide 3D spatial information that would be hard to understand on a phone or desktop screen.”

Read more about this research here >>

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  • Workflow Status:Published
  • Created By:Walter Rich
  • Created:05/09/2025
  • Modified By:Walter Rich
  • Modified:05/09/2025

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