Bench2Market Talks

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"Licensing Strategies"

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Trying to determine how to maximize your technology value while minimizing time to market? Learn the pros and cons of different licensing options and better understand complex go-to-market strategies for your technology.


  • Tarianna Stewart, Ph.D. Research Business Development Executive- Intellectual Property IBM CH, IP Licensing
  • Jackie Hutter, Principal/Founder, The Hutter Group
  • John Nicosia, Ph.D. Associate Director, Biolocity

This event is part of the Bench2Market Talks series which was created to provide commercialization guidance to the university research community. The series covers topics to help bring your technology from the lab to commercial success and explore market opportunities surrounding entrepreneurial and innovative ideas.


  • Workflow Status: Published
  • Created By: Colly Mitchell
  • Created: 11/04/2020
  • Modified By: Colly Mitchell
  • Modified: 03/19/2021