School of Literature, Communication, and Culture demonstrated 43 projects in its April 29th Demo Day. These included extraordinary student and faculty projects in Interactive Narrative, Tangible Media, Experimental Games, Interactive Television, and Digital Film, and from project groups including the eTV Prototyping Group, the Synaesthetic Media Lab, the Imagination, Computation, and Expression Lab, the Adaptive Digital Media Lab, the Public Design Workshop, the Emergent Game Group, and the Digital World and Image Group.

Graduating master's student, Daniel Upton, presented The Identity Share Project which "approaches the online social network from a new angle." The project is a web-based system that allows users to create and share a profile, to browse others' profiles, and to follow their online experiences. "Users essentially gain a window in to the world through another person and are encouraged to connect with others based upon both similarities and differences." Upton was mentored by Assistant Professor Carl DiSalvo.

"car sales waiting shouting talking exercising driving eating blasting hooky yoga scootering" " For an absolutely fresh and unique view of something absolutely fundamental to American life, check out the project Strip Mall Ethnography by Adam Rice. Rice, another of DiSalvo's master's students, offers a "web-based platform for documenting, investigating, and engaging subjective, experiential and unconventional aspects of urban spaces with a focus on - Strip Malls."

Assistant Professor Celia Pearce's students including PhD candidate Calvin Ashmore created the massively multiplayer online game (MMOG) Mermaids. The game takes place in an underwater fantasy world in which players must rebuild a lost mermaid culture and help restore the environment, while at the same time avoiding the fate met by their ancestors- extinction. Visit the site to see the game project team's 3-D modeling, animations, and more.