{"683663":{"#nid":"683663","#data":{"type":"event","title":"AI Week 2025 | Trademark Fundamentals and Searching (ONLINE)","body":[{"value":"\u003Cp\u003EJoin the Georgia Tech Library online Wednesday, Oct. 15 from 2 to 3 p.m. for the third event in AI Week 2025,\u0026nbsp;Trademark Fundamentals and Searching.\u003C\/p\u003E\u003Cp\u003EThis event led by\u0026nbsp;Jason Lott,\u003Cstrong\u003E\u0026nbsp;\u003C\/strong\u003EManaging Attorney for Trademarks Customer Outreach at the United States Patents and Trademarks Office (USPTO), will include a discussion about what all entrepreneurs, small businesses, and start-ups should know about trademarks. We will discuss what trademarks are, the benefits of federal trademark registration, and the basics of the registration process.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EParticipants will also learn why it\u2019s so important for any new business to select a trademark that is both federally registrable and legally protectable. Attendees will close out the discussion with a question-and-answer session and direct you to free resources from the USPTO.\u003C\/p\u003E\u003Cp\u003E\u003Cem\u003EHighlights include the:\u0026nbsp;\u003C\/em\u003E\u003C\/p\u003E\u003Cul\u003E\u003Cli\u003EDifference between TM, SM, and \u00ae;\u003C\/li\u003E\u003Cli\u003EImportance of selecting a strong trademark;\u003C\/li\u003E\u003Cli\u003EImportance of conducting a clearance searching before filing;\u003C\/li\u003E\u003Cli\u003EFundamentals of the federal trademark application requirements; and\u003C\/li\u003E\u003Cli\u003EPractice of finding free and reduced-price legal services\u003C\/li\u003E\u003C\/ul\u003E\u003Cp\u003EThis live webinar is intended for business owners and individuals interested in learning more about trademarks.\u003C\/p\u003E\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\u003Cp\u003E\u003Cstrong\u003EAbout Jason Lott\u003C\/strong\u003E\u003Cbr\u003EJason Lott is the Managing Attorney for Trademarks Customer Outreach at the USPTO, where he specializes in helping small business owners understand trademarks and the federal trademark registration process. He conceptualizes and delivers educational content using live presentations, creative videos, and other multimedia platforms. He also presents to experienced practitioners on advanced trademark topics, providing them the tools and expertise to better serve their clients. Jason began his career at the USPTO in 2000 as a trademark examining attorney.\u003C\/p\u003E\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\u003Cp\u003E\u003Cstrong\u003EABOUT AI WEEK 2025\u003C\/strong\u003E\u003Cbr\u003EThe Library\u2019s AI Week 2025 is a mix of panel discussions and seminars aimed at celebrating and investigating the myriad ways researchers, students and faculty harness the burgeoning technology. \u003Ca href=\u0022https:\/\/library.gatech.edu\/news\/georgia-tech-library-presents-ai-week-2025\u0022\u003ETo learn more about other events in the series, click here\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E","summary":"","format":"limited_html"}],"field_subtitle":"","field_summary":[{"value":"\u003Cp\u003EJoin the Georgia Tech Library online Wednesday, Oct. 15 from 2 to 3 p.m. for the third event in AI Week 2025,\u0026nbsp;Trademark Fundamentals and Searching.\u003C\/p\u003E","format":"limited_html"}],"field_summary_sentence":[{"value":"Join the Georgia Tech Library online Wednesday, Oct. 15 from 2 to 3 p.m. for the third event in AI Week 2025, Trademark Fundamentals and Searching."}],"uid":"28817","created_gmt":"2025-08-08 14:48:14","changed_gmt":"2025-10-13 18:27:43","author":"Jason Wright","boilerplate_text":"","field_publication":"","field_article_url":"","field_event_time":{"event_time_start":"2025-10-15T14:00:00-04:00","event_time_end":"2025-10-15T15:00:00-04:00","event_time_end_last":"2025-10-15T15:00:00-04:00","gmt_time_start":"2025-10-15 18:00:00","gmt_time_end":"2025-10-15 19:00:00","gmt_time_end_last":"2025-10-15 19:00:00","rrule":null,"timezone":"America\/New_York"},"location":"Online","extras":[],"hg_media":{"677620":{"id":"677620","type":"image","title":"trademark-fundamentals.png","body":null,"created":"1754664624","gmt_created":"2025-08-08 14:50:24","changed":"1755015472","gmt_changed":"2025-08-12 16:17:52","alt":"Trademark fundamentals","file":{"fid":"261578","name":"trademark-fundamentals.png","image_path":"\/sites\/default\/files\/2025\/08\/12\/trademark-fundamentals.png","image_full_path":"http:\/\/hg.gatech.edu\/\/sites\/default\/files\/2025\/08\/12\/trademark-fundamentals.png","mime":"image\/png","size":8754840,"path_740":"http:\/\/hg.gatech.edu\/sites\/default\/files\/styles\/740xx_scale\/public\/2025\/08\/12\/trademark-fundamentals.png?itok=k2TDAUg9"}}},"media_ids":["677620"],"related_links":[{"url":"https:\/\/libcal.library.gatech.edu\/event\/15023681","title":"Register now"}],"groups":[{"id":"47240","name":"Georgia Tech Library"}],"categories":[],"keywords":[{"id":"3824","name":"event"}],"core_research_areas":[],"news_room_topics":[],"event_categories":[{"id":"26411","name":"Training\/Workshop"}],"invited_audience":[{"id":"78761","name":"Faculty\/Staff"},{"id":"78771","name":"Public"}],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[],"email":[],"slides":[],"orientation":[],"userdata":""}}}