{"683325":{"#nid":"683325","#data":{"type":"news","title":"New Minor Program Bridges Business, Sports, Entertainment","body":[{"value":"\u003Cp\u003EThis summer, students are pursuing a new minor at Georgia Tech: \u003Ca href=\u0022https:\/\/catalog.gatech.edu\/programs\/minor-business-sports-entertainment\/#text\u0022 rel=\u0022noreferrer noopener\u0022 target=\u0022_blank\u0022\u003EBusiness of Sports and Entertainment\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EThe collaboration between the Scheller College of Business and the Ivan College of Liberal Arts offers undergraduates a new way to explore new career paths and capitalizes on Georgia Tech\u2019s proximity to sports and entertainment venues and industries.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EAtlanta frequently hosts major events such as the College Football National Championship and is home to several professional sports teams. Meanwhile, the entertainment sector adds $14 billion annually to the state economy and supports more than 40,000 jobs, according to a 2021\u003Cstrong\u003E \u003C\/strong\u003E\u003Ca href=\u0022https:\/\/tagedonline.org\/wp-content\/uploads\/2024\/12\/2021-Georgia_s-Media-and-Entertainment-Ecosystem-Report.pdf\u0022 rel=\u0022noreferrer noopener\u0022 target=\u0022_blank\u0022\u003ETAG Media and Entertainment Ecosystem Report\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003ERichard \u0022Dick\u0022 Bergmark, IM 1975, HON Ph.D. 2022, a former swimming and diving student-athlete who has directed his philanthropy to both academic and athletic initiatives, said he was thrilled to support the program. \u0026nbsp;\u003C\/p\u003E\u003Cp\u003E\u201cMy management degree gave me the foundation for my career,\u201d he said. \u201cI\u2019m thankful for both the academic and athletic experiences I had at Georgia Tech. Supporting the next generation is a great way for me to give back.\u201d\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EThe program requires:\u0026nbsp;\u003C\/p\u003E\u003Cdiv\u003E\u003Cul\u003E\u003Cli\u003E15 credit hours.\u003C\/li\u003E\u003Cli\u003ECourses such as:\u003Cul\u003E\u003Cli\u003ESports and Entertainment Marketing.\u003C\/li\u003E\u003Cli\u003ESports and Entertainment Law.\u003C\/li\u003E\u003Cli\u003EScience, Technology, and Sports.\u003C\/li\u003E\u003C\/ul\u003E\u003C\/li\u003E\u003Cli\u003EA hands-on practicum.\u003C\/li\u003E\u003Cli\u003EElectives in digital marketing, revenue analytics, and entrepreneurship.\u0026nbsp;\u003C\/li\u003E\u003C\/ul\u003E\u003Cp\u003E\u003Ca href=\u0022https:\/\/catalog.gatech.edu\/programs\/minor-business-sports-entertainment\/#text\u0022 rel=\u0022noreferrer noopener\u0022 target=\u0022_blank\u0022\u003ELearn more about the new program\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E\u003C\/div\u003E","summary":"","format":"limited_html"}],"field_subtitle":"","field_summary":[{"value":"\u003Cp\u003EThe collaboration between the Scheller College of Business and the Ivan College of Liberal Arts offers undergraduates a new way to explore new career paths and capitalizes on Georgia Tech\u2019s proximity to sports and entertainment venues and industries.\u0026nbsp;\u003C\/p\u003E","format":"limited_html"}],"field_summary_sentence":[{"value":"The collaboration between the Scheller College of Business and the Ivan College of Liberal Arts offers undergraduates a new way to explore new career paths and capitalizes on Georgia Tech\u2019s proximity to sports and entertainment venues and industries. "}],"uid":"27469","created_gmt":"2025-07-28 18:07:21","changed_gmt":"2025-07-28 18:30:06","author":"Kristen Bailey","boilerplate_text":"","field_publication":"","field_article_url":"","location":"Atlanta, GA","dateline":{"date":"2025-07-28T00:00:00-04:00","iso_date":"2025-07-28T00:00:00-04:00","tz":"America\/New_York"},"extras":[],"hg_media":{"677507":{"id":"677507","type":"image","title":"Dick Bergmark (right) and students","body":"\u003Cp\u003EDick Bergmark gathers with Bergmark Dean\u2019s Scholar students to cheer on the Yellow Jackets in Dublin, Ireland.\u003C\/p\u003E","created":"1753727173","gmt_created":"2025-07-28 18:26:13","changed":"1753727173","gmt_changed":"2025-07-28 18:26:13","alt":"Dick Bergmark (right) and students","file":{"fid":"261412","name":"xsports-and-entertainment-minor.jpg.pagespeed.ic_.QQanjEpWWW.jpg","image_path":"\/sites\/default\/files\/2025\/07\/28\/xsports-and-entertainment-minor.jpg.pagespeed.ic_.QQanjEpWWW.jpg","image_full_path":"http:\/\/hg.gatech.edu\/\/sites\/default\/files\/2025\/07\/28\/xsports-and-entertainment-minor.jpg.pagespeed.ic_.QQanjEpWWW.jpg","mime":"image\/jpeg","size":640303,"path_740":"http:\/\/hg.gatech.edu\/sites\/default\/files\/styles\/740xx_scale\/public\/2025\/07\/28\/xsports-and-entertainment-minor.jpg.pagespeed.ic_.QQanjEpWWW.jpg?itok=yo3e6KJC"}}},"media_ids":["677507"],"related_links":[{"url":"https:\/\/www.scheller.gatech.edu\/news\/2025\/sports-and-entertainment-minor.html","title":"Georgia Tech Introduces New Sports and Entertainment Minor"},{"url":"https:\/\/catalog.gatech.edu\/programs\/minor-business-sports-entertainment\/#text","title":"Business of Sports and Entertainment Minor Requirements"},{"url":"https:\/\/www.scheller.gatech.edu\/news\/2022\/a-lifetime-of-giving-the-history-and-impact-of-dick-bergmark-im75.html","title":"A Lifetime of Giving: The History and Impact of Dick Bergmark"}],"groups":[{"id":"1281","name":"Ivan Allen College of Liberal Arts"},{"id":"1214","name":"News Room"},{"id":"1274","name":"Scheller College of Business"},{"id":"1288","name":"School of History and Sociology"}],"categories":[],"keywords":[],"core_research_areas":[],"news_room_topics":[{"id":"71871","name":"Campus and Community"}],"event_categories":[],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[],"email":[],"slides":[],"orientation":[],"userdata":""}}}