{"674287":{"#nid":"674287","#data":{"type":"news","title":"MSA Team Wins 2022 Data 4 Good Case Competition","body":[{"value":"\u003Cp\u003EBy Shelley Wunder-Smith\u003C\/p\u003E\r\n\r\n\u003Cp\u003EFour students from Georgia Tech\u2019s\u0026nbsp;\u003Ca href=\u0022https:\/\/www.analytics.gatech.edu\/node\/1\u0022\u003EMaster of Science in Analytics\u003C\/a\u003E\u0026nbsp;program won first place in Purdue University\u2019s 2022 Data 4 Good Case Competition, surpassing more than 150 other teams.\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/www.linkedin.com\/in\/kolipakula-sri-ravi-teja\/\u0022\u003E\u003Cstrong\u003ESri Ravi Teja Kolipakula\u003C\/strong\u003E\u003C\/a\u003E\u0026nbsp;(MSA 23),\u0026nbsp;\u003Ca href=\u0022https:\/\/www.linkedin.com\/in\/sanchita-porwal\/\u0022\u003E\u003Cstrong\u003ESanchita Porwal\u003C\/strong\u003E\u003C\/a\u003E\u0026nbsp;(MSA 23),\u0026nbsp;\u003Cstrong\u003E\u003Ca href=\u0022https:\/\/www.linkedin.com\/in\/harsha-vaddi\/\u0022\u003EHarsha Vaddi\u003C\/a\u003E\u0026nbsp;\u003C\/strong\u003E(MSA 23), and\u0026nbsp;\u003Cstrong\u003E\u003Ca href=\u0022https:\/\/www.linkedin.com\/in\/varunvankineni\/\u0022\u003EVarun Vankineni\u003C\/a\u003E\u0026nbsp;\u003C\/strong\u003E(MSA 23) used data to solve a problem related to image captioning in multiple languages.\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u201cWe were excited about using data to solve the problem of businesses\u2019 online visibility in other countries where English is not the native language,\u201d Vaddi explained. \u201cPrior research has shown that businesses advertising in these local languages often have poor online responses in the international market. This makes it difficult for them to perform well, economically speaking.\u201d\u003C\/p\u003E\r\n\r\n\u003Cp\u003EThe teams participating in the competition were asked to employ a data-based approach using image-captioning models to generate advertisement captions in three target languages: Hausa (spoken in West and Central Africa), Thai (the primary language of Thailand), and Kyrgyz (the national language of Kyrgyzstan).\u003C\/p\u003E\r\n\r\n\u003Cp\u003EThe MSA team created a model using Meta\u2019s NLLB translator and OpenAI\u2019s Multilingual CLIP model, both of which were state-of-the-art when the competition took place. They also used a number of\u0026nbsp;\u003Ca href=\u0022https:\/\/huggingface.co\u0022\u003EHugging Face\u003C\/a\u003E\u0026nbsp;models. (Hugging Face is an open-source platform that enables developers to collaborate around machine learning and AI.)\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u201cThe judges seemed impressed with our approach and our use of pretrained models, instead of building models from scratch,\u201d Vaddi noted. \u201cThe case competition helped us build greater confidence in our skills as data scientists.\u201d\u003C\/p\u003E\r\n\r\n\u003Cp\u003EVisit the\u0026nbsp;\u003Ca href=\u0022https:\/\/business.purdue.edu\/events\/data4good\/\u0022\u003EData Science 4 Good Competition\u003C\/a\u003E\u0026nbsp;site for information on the 2024 challenge.\u003C\/p\u003E\r\n","summary":"","format":"limited_html"}],"field_subtitle":"","field_summary":[{"value":"\u003Cp\u003EThe students placed first in the graduate division of the multi-stage challenge.\u003C\/p\u003E\r\n","format":"limited_html"}],"field_summary_sentence":[{"value":"The students placed first in the graduate division of the multi-stage challenge."}],"uid":"36359","created_gmt":"2024-04-19 18:48:44","changed_gmt":"2024-04-19 19:07:34","author":"ecalhoun8","boilerplate_text":"","field_publication":"","field_article_url":"","dateline":{"date":"2023-06-26T00:00:00-04:00","iso_date":"2023-06-26T00:00:00-04:00","tz":"America\/New_York"},"extras":[],"hg_media":{"673784":{"id":"673784","type":"image","title":"Unknown.jpeg","body":null,"created":"1713553630","gmt_created":"2024-04-19 19:07:10","changed":"1713553630","gmt_changed":"2024-04-19 19:07:10","alt":"Data 4 Good","file":{"fid":"257221","name":"Unknown.jpeg","image_path":"\/sites\/default\/files\/2024\/04\/19\/Unknown_0.jpeg","image_full_path":"http:\/\/hg.gatech.edu\/\/sites\/default\/files\/2024\/04\/19\/Unknown_0.jpeg","mime":"image\/jpeg","size":8111,"path_740":"http:\/\/hg.gatech.edu\/sites\/default\/files\/styles\/740xx_scale\/public\/2024\/04\/19\/Unknown_0.jpeg?itok=eBORwpJT"}}},"media_ids":["673784"],"groups":[{"id":"660346","name":"Master of Science in Analytics"}],"categories":[{"id":"193157","name":"Student Honors and Achievements"}],"keywords":[{"id":"117311","name":"MSA"},{"id":"171949","name":"Alumni Awards"}],"core_research_areas":[],"news_room_topics":[],"event_categories":[],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[],"email":[],"slides":[],"orientation":[],"userdata":""}}}