Study Finds Use of Anger in Online Reviews Simultaneously Unhelpful but Influential in Purchase Decisions

Study Finds Use of Anger in Online Reviews Simultaneously Unhelpful but Influential in Purchase Decisions

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Additional Information

Groups

Scheller College of Business

Categories
Research, Business
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Status
  • Created By: Lorrie Burroughs
  • Workflow Status: Published
  • Created On: Oct 8, 2021 - 3:02pm
  • Last Updated: Oct 8, 2021 - 3:29pm