{"629211":{"#nid":"629211","#data":{"type":"news","title":"Marketing Internship with Personal Injury Law Firm","body":[{"value":"\u003Cp\u003ET. Madden \u0026amp; Associates, P.C., a personal injury law firm located in Jonesboro, GA, would like to hire a marketing intern to help grow their business.\u0026nbsp; They have provided the job description below, and any inquiries should be directed to:\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\nDee Pearson, Office Manager\u003Cbr \/\u003E\r\n770.978.6711\u003Cbr \/\u003E\r\n\u003Ca href=\u0022mailto:dpearson@tmaddenlaw.com\u0022 rel=\u0022noopener noreferrer\u0022 target=\u0022_blank\u0022\u003Edpearson@tmaddenlaw.com\u003C\/a\u003E\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\nBRIEF DESCRIPTION OF MARKETING GURU\u003Cbr \/\u003E\r\nPRIMARY RESPONSIBILITIES:\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\nThe idea candidate will promote T. Madden \u0026amp; Associates, P.C., a personal injury law firm by\u0026nbsp;performing the following:\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n1) \u0026nbsp; \u0026nbsp;Identify and implement brand awareness opportunities (e.g., community-oriented events) and\u0026nbsp;market related promotions for T. Madden \u0026amp; Associates, P.C. (TMAPC). These events should: (a)\u0026nbsp;contemplate ROI (return on investment), thereby allowing TMAPC to target a broader audience, per\u0026nbsp;dollar than traditional formats; (b) align with TMAPC\u0026rsquo;s commitment to community service (e.g. A\u0026nbsp;single mom\u0026rsquo;s bowling night \u0026ndash; TMAPC would purchase the cost of lanes, shoes, etc. so that single\u0026nbsp;\u003Cbr \/\u003E\r\nmoms could bring their children to bowl\u0026hellip;..targeting those clients); and (c) include a public\u0026nbsp;relations component (e.g., press releases\/news coverage).\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n2) \u0026nbsp; \u0026nbsp;Identify and market to lawyers who don\u0026rsquo;t take or want to stop taking Personal Injury (PI)\u0026nbsp;work. \u0026nbsp;Primary focus would be lawyers who don\u0026rsquo;t specialize in PI work, but also those who do\u0026nbsp;specialize in PI cases, but don\u0026rsquo;t have the resources or experience to complete complex and nuanced\u0026nbsp;cases through litigation if necessary.\u003Cbr \/\u003E\r\na) \u0026nbsp; \u0026nbsp;Set-up at least a meal a week or preferably group lunches, with attorneys who fit the above\u0026nbsp;description;\u003Cbr \/\u003E\r\nb) \u0026nbsp; \u0026nbsp;Set-up at least a meal about every two weeks with an attorney who within the last two years sent TMAPC a case.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n3) \u0026nbsp; \u0026nbsp;Provide marketing and brand awareness support for TMAPC\u0026#39;s \u0026nbsp;501c3 non-profit entity- The\u0026nbsp;Terance Madden Foundation.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n4) \u0026nbsp; \u0026nbsp;Develop marketing material.\u003Cbr \/\u003E\r\na) \u0026nbsp; \u0026nbsp;Utilize current blogs, website, pictures (will need to take new pictures), and other existing\u0026nbsp;or easily-generated material to place in tri-fold or other formatted firm literature;\u003Cbr \/\u003E\r\nb) \u0026nbsp; \u0026nbsp;Devise ways to utilize the printed material which will have the best ROI.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n5) \u0026nbsp; \u0026nbsp;Develop and send Facebook Posts on existing Facebook site daily.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n6) \u0026nbsp; \u0026nbsp;Develop and send Tweets on existing Tweet account daily.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n7) \u0026nbsp; \u0026nbsp;Develop and send posts on existing Instagram account daily.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n8) \u0026nbsp; \u0026nbsp;Develop a Snapchat, Instagram and other new social media accounts for TMAPC and update daily.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n9) \u0026nbsp; \u0026nbsp;Outline new subject matter for current TMAPC Litigation Focused Websites and Blogs.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n10) Create Themes or events to be held at the TMAPC office, which will generate enough interest to have Atlanta based attorneys attend in addition to Clayton County attorneys. These\u0026nbsp;events could happen monthly or more often, depending on the crowd size.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n11) Act as Liaison to Radio Advertising Agent.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n12) Act as Liaison to Television Advertising Agent.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n13) Serve as point of contact for conferences, sponsorships and seminars. Coordinate with lawyers\u0026nbsp;and others to provide required materials.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n14) Monitor competitors\u0026rsquo; activities. \u0026nbsp;Stay abreast and advise on industry trends.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\n15) Coordination with other legal offices for practice\/sector specific events.\u003Cbr \/\u003E\r\n\u003Cbr \/\u003E\r\nDESIRABLE SKILLS:\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Social media savvy (Facebook, Instagram, twitter, snapchat, etc.)\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Skilled in SEO tactics\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Excellent written and oral communication skills\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Excellent presentation Skills\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Strong interpersonal skills\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;In pursuit of a 2 or 4-year certificate or degree with strong marketing focus\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Strong attention to detail\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Great ability to multitask in a fast-paced and changing environment\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Strong ability to think both strategically and creatively.\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Must understand and\/or be able to adapt to the goals, service, culture and strategy of both\u0026nbsp;the practice and the legal industry\u003Cbr \/\u003E\r\n\u25aa \u0026nbsp; \u0026nbsp; \u0026nbsp;Flexibility to work whenever necessary\u003C\/p\u003E\r\n","summary":null,"format":"limited_html"}],"field_subtitle":"","field_summary":"","field_summary_sentence":[{"value":"T. Madden \u0026 Associates, P.C., a personal injury law firm located in Jonesboro, GA, would like to hire a marketing intern to help grow their business."}],"uid":"33693","created_gmt":"2019-11-21 16:48:48","changed_gmt":"2019-11-21 16:48:48","author":"Kayleigh Haskin","boilerplate_text":"","field_publication":"","field_article_url":"","dateline":{"date":"2019-11-21T00:00:00-05:00","iso_date":"2019-11-21T00:00:00-05:00","tz":"America\/New_York"},"extras":[],"hg_media":{"629210":{"id":"629210","type":"image","title":"T Madden","body":null,"created":"1574354920","gmt_created":"2019-11-21 16:48:40","changed":"1574354920","gmt_changed":"2019-11-21 16:48:40","alt":"Logo for T. Madden and Associates law firm.","file":{"fid":"239628","name":"dd326fce-8503-4857-aa69-e298ce435c6e.png","image_path":"\/sites\/default\/files\/images\/dd326fce-8503-4857-aa69-e298ce435c6e.png","image_full_path":"http:\/\/hg.gatech.edu\/\/sites\/default\/files\/images\/dd326fce-8503-4857-aa69-e298ce435c6e.png","mime":"image\/png","size":11883,"path_740":"http:\/\/hg.gatech.edu\/sites\/default\/files\/styles\/740xx_scale\/public\/images\/dd326fce-8503-4857-aa69-e298ce435c6e.png?itok=v5d1egM_"}}},"media_ids":["629210"],"groups":[{"id":"473211","name":"_OLD: School of History and Sociology Student Blog"}],"categories":[],"keywords":[{"id":"166849","name":"HSOC Blog"},{"id":"1648","name":"Internships"}],"core_research_areas":[],"news_room_topics":[],"event_categories":[],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[],"email":[],"slides":[],"orientation":[],"userdata":""}}}