{"612086":{"#nid":"612086","#data":{"type":"event","title":"Digital Disruption | The Customer Experience","body":[{"value":"\u003Cp\u003EWe are excited to invite you to Part III of the Digital Disruption series, a collaboration between Scheller College of Business at Georgia Tech and Accenture that explores trends in today\u0026rsquo;s ever-changing digital arena. The series examines ways successful organizations and managers embrace technological advances and leverage opportunities to accelerate innovation, create value, and build the workforce of the future.\u003C\/p\u003E\r\n\r\n\u003Cp\u003EPart III of the series will focus on creating compelling customer experiences in the age of Digital Disruption.\u0026nbsp; We will explore how digital innovations in strategy, customer experience design, advanced customer analytics, omni-channel campaigns, and e-commerce are transforming the customer journey.\u0026nbsp; All of which helps companies drive revenue, increase efficiency and reduce costs as well as enhance brand equity and engagement at scale.\u003C\/p\u003E\r\n\r\n\u003Ch5\u003EModerator:\u003C\/h5\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EMaryam Alavi\u003C\/strong\u003E\u003Cbr \/\u003E\r\nDean and Stephen P. Zelnak Jr. Chair\u003Cbr \/\u003E\r\nProfessor of Information Technology Management\u003Cbr \/\u003E\r\nScheller College of Business\u003C\/p\u003E\r\n\r\n\u003Ch5\u003EPanelists:\u003C\/h5\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003ETony Drummond\u003C\/strong\u003E\u003Cbr \/\u003E\r\nVice President of Client Experience\u003Cbr \/\u003E\r\nCox Automotive\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EJeannine Falcone\u003C\/strong\u003E\u003Cbr \/\u003E\r\nNorth America Marketing Lead\u003Cbr \/\u003E\r\nAccenture Interactive\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EFrank T. Rothaermel, Ph.D.\u003C\/strong\u003E\u003Cbr \/\u003E\r\nRussell B. and Nancy H. McDonough Chair in Business\u003Cbr \/\u003E\r\nProfessor of Strategy \u0026amp; Innovation\u003Cbr \/\u003E\r\nScheller College of Business\u003C\/p\u003E\r\n\r\n\u003Cp\u003ERegistration is required as space is limited. \u003Ca href=\u0022https:\/\/www.scheller.gatech.edu\/news-events\/events\/event.html?event_id=d4760cf50a15044702744782ffc0508d\u0022\u003E\u003Cstrong\u003ERegister today.\u003C\/strong\u003E\u003C\/a\u003E\u003C\/p\u003E\r\n","summary":null,"format":"limited_html"}],"field_subtitle":"","field_summary":[{"value":"\u003Cp\u003ECreating compelling customer experiences in the age of Digital Disruption.\u003C\/p\u003E\r\n","format":"limited_html"}],"field_summary_sentence":[{"value":"Creating compelling customer experiences in the age of Digital Disruption."}],"uid":"27469","created_gmt":"2018-09-28 20:57:50","changed_gmt":"2018-09-28 20:57:50","author":"Kristen Bailey","boilerplate_text":"","field_publication":"","field_article_url":"","field_event_time":{"event_time_start":"2018-11-01T19:00:00-04:00","event_time_end":"2018-11-01T20:00:00-04:00","event_time_end_last":"2018-11-01T20:00:00-04:00","gmt_time_start":"2018-11-01 23:00:00","gmt_time_end":"2018-11-02 00:00:00","gmt_time_end_last":"2018-11-02 00:00:00","rrule":null,"timezone":"America\/New_York"},"extras":[],"related_links":[{"url":"https:\/\/www.scheller.gatech.edu\/news-events\/events\/event.html?event_id=d4760cf50a15044702744782ffc0508d","title":"Registration Link"}],"groups":[{"id":"1182","name":"General"}],"categories":[],"keywords":[],"core_research_areas":[],"news_room_topics":[],"event_categories":[{"id":"10377","name":"Career\/Professional development"},{"id":"1788","name":"Other\/Miscellaneous"}],"invited_audience":[{"id":"78761","name":"Faculty\/Staff"},{"id":"177814","name":"Postdoc"},{"id":"78771","name":"Public"},{"id":"174045","name":"Graduate students"},{"id":"78751","name":"Undergraduate students"}],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[{"value":"\u003Cp\u003EJason Parrish\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Ca href=\u0022mailto:events@scheller.gatech.edu\u0022\u003Eevents@scheller.gatech.edu\u003C\/a\u003E\u003C\/p\u003E\r\n","format":"limited_html"}],"email":[],"slides":[],"orientation":[],"userdata":""}}}