{"611451":{"#nid":"611451","#data":{"type":"news","title":"Marketing Guru Needed - T. Madden \u0026 Associates, P.C.","body":[{"value":"\u003Cp\u003E\u003Cstrong\u003EPRIMARY RESPONSIBILITIES\u003C\/strong\u003E:\u003C\/p\u003E\r\n\r\n\u003Cp\u003EThe idea candidate will promote T. Madden \u0026amp; Associates, P.C., a personal injury law firm by performing the following:\u003C\/p\u003E\r\n\r\n\u003Col\u003E\r\n\t\u003Cli\u003E\u003Cstrong\u003EIdentify and implement brand awareness opportunities (e.g., community-oriented events) and market related promotions for T. Madden \u0026amp; Associates, P.C. (TMAPC).\u0026nbsp; These events should: (a) contemplate ROI (return on investment), thereby allowing TMAPC to target a broader audience, per dollar than traditional formats; (b) align with TMAPC\u0026rsquo;s commitment to community service \u003C\/strong\u003E(e.g. A single mom\u0026rsquo;s bowling night \u0026ndash; TMAPC would purchase the cost of lanes, shoes, etc. so that single moms could bring their children to bowl\u0026hellip;..targeting those clients); and (c) include a public relations component (e.g., press releases\/news coverage).\u003C\/li\u003E\r\n\t\u003Cli\u003EIdentify and market to lawyers who don\u0026rsquo;t take or want to stop taking Personal Injury (PI) work.\u0026nbsp; Primary focus would be lawyers who don\u0026rsquo;t specialize in PI work, but also those who do specialize in PI cases, but don\u0026rsquo;t have the resources or experience to complete complex and nuanced cases through litigation if necessary.\u003C\/li\u003E\r\n\t\u003Cli\u003ESet-up at least a meal a week or preferably group lunches, with attorneys who fit the above description;\u0026nbsp;\u003C\/li\u003E\r\n\t\u003Cli\u003ESet-up at least a meal about every two weeks with an attorney who within the last two years sent TMAPC a case.\u003C\/li\u003E\r\n\t\u003Cli\u003EProvide marketing and brand awareness support for TMAPC\u0026#39;s \u0026nbsp;501c3 non-profit entity- The Terance Madden Foundation.\u003C\/li\u003E\r\n\t\u003Cli\u003EDevelop marketing material.\u003C\/li\u003E\r\n\t\u003Cli\u003EUtilize current blogs, website, pictures (will need to take new pictures), and other existing or easily-generated material to place in tri-fold or other formatted firm literature;\u003C\/li\u003E\r\n\t\u003Cli\u003EDevise ways to utilize the printed material which will have the best ROI.\u003C\/li\u003E\r\n\t\u003Cli\u003EDevelop and send Facebook Posts on existing Facebook site daily.\u003C\/li\u003E\r\n\t\u003Cli\u003EDevelop and send Tweets on existing Tweet account daily.\u003C\/li\u003E\r\n\t\u003Cli\u003EDevelop and send posts on existing Instagram account daily.\u003C\/li\u003E\r\n\t\u003Cli\u003EDevelop a Snapchat, Instagram and other new social media accounts for TMAPC and update daily.\u003C\/li\u003E\r\n\t\u003Cli\u003EOutline new subject matter for current TMAPC Litigation Focused Websites and Blogs.\u003C\/li\u003E\r\n\t\u003Cli\u003ECreate Themes or events to be held at the TMAPC office, which will generate enough interest to have Atlanta based attorneys attend in addition to Clayton County attorneys.\u0026nbsp; These events could happen monthly or more often, depending on the crowd size.\u0026nbsp;\u003C\/li\u003E\r\n\t\u003Cli\u003EAct as Liaison to Radio Advertising Agent.\u003C\/li\u003E\r\n\t\u003Cli\u003EAct as Liaison to Television Advertising Agent.\u003C\/li\u003E\r\n\t\u003Cli\u003EServe as point of contact for conferences, sponsorships and seminars. Coordinate with lawyers and others to provide required materials.\u003C\/li\u003E\r\n\t\u003Cli\u003EMonitor competitors\u0026rsquo; activities.\u0026nbsp; Stay abreast and advise on industry trends.\u003C\/li\u003E\r\n\t\u003Cli\u003ECoordination with other legal offices for practice\/sector specific events.\u003C\/li\u003E\r\n\u003C\/ol\u003E\r\n\r\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EDESIRABLE SKILLS:\u003C\/strong\u003E\u003C\/p\u003E\r\n\r\n\u003Cul\u003E\r\n\t\u003Cli\u003ESocial media savvy (Facebook, Instagram, twitter, snapchat, etc.)\u003C\/li\u003E\r\n\t\u003Cli\u003ESkilled in SEO tactics\u003C\/li\u003E\r\n\t\u003Cli\u003EExcellent written and oral communication skills\u003C\/li\u003E\r\n\t\u003Cli\u003EExcellent presentation Skills\u003C\/li\u003E\r\n\t\u003Cli\u003EStrong interpersonal skills\u003C\/li\u003E\r\n\t\u003Cli\u003EIn pursuit of a 2 or 4-year certificate or degree with strong marketing focus\u003C\/li\u003E\r\n\t\u003Cli\u003EStrong attention to detail\u003C\/li\u003E\r\n\t\u003Cli\u003EGreat ability to multitask in a fast-paced and changing environment\u003C\/li\u003E\r\n\t\u003Cli\u003EStrong ability to think both strategically and creatively.\u003C\/li\u003E\r\n\t\u003Cli\u003EMust understand and\/or be able to adapt to the goals, service, culture and strategy of both the practice and the legal industry\u003C\/li\u003E\r\n\t\u003Cli\u003EFlexibility to work whenever necessary\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\r\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003ELOCATION\u003C\/strong\u003E\u003C\/p\u003E\r\n\r\n\u003Cp\u003E114 South Main Street, Jonesboro, GA\u0026nbsp; 30236\u003C\/p\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EHOURS\u003C\/strong\u003E\u003C\/p\u003E\r\n\r\n\u003Cul\u003E\r\n\t\u003Cli\u003E1 full-time student from 9a \u0026ndash; 5p, M-F;\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\r\n\u003Cp\u003EOR\u003C\/p\u003E\r\n\r\n\u003Cul\u003E\r\n\t\u003Cli\u003E2 part-time students from 9a \u0026ndash; 1p and 1p \u0026ndash; 5p, M-F.\u0026nbsp; Alternatively, student #1 may work M 9a - 5p,\u0026nbsp;T 9a \u0026ndash; 5p, W 9a - 1p\u0026nbsp;and student #2 may work W 1p \u0026ndash; 5p,\u0026nbsp;Th 9a \u0026ndash; 5p, F 9a \u0026ndash; 5p.\u003C\/li\u003E\r\n\u003C\/ul\u003E\r\n\r\n\u003Cp\u003E\u003Cstrong\u003EHOW TO APPLY\u003C\/strong\u003E:\u003C\/p\u003E\r\n\r\n\u003Cp\u003EPlease send a resume to Attorney Terance Madden at \u003Ca href=\u0022mailto:tmaddenlawbiz@gmail.com\u0022\u003Etmaddenlawbiz@gmail.com\u003C\/a\u003E.\u0026nbsp; For questions, please contact our office at 770-978-6711.\u003C\/p\u003E\r\n","summary":null,"format":"limited_html"}],"field_subtitle":"","field_summary":"","field_summary_sentence":[{"value":"Job listing for marketing guru for T. Madden \u0026 Associates, P.C. (personal injury law firm)"}],"uid":"34815","created_gmt":"2018-09-13 19:28:40","changed_gmt":"2018-09-13 19:28:40","author":"esnelling3","boilerplate_text":"","field_publication":"","field_article_url":"","dateline":{"date":"2018-09-13T00:00:00-04:00","iso_date":"2018-09-13T00:00:00-04:00","tz":"America\/New_York"},"extras":[],"groups":[{"id":"554011","name":"_OLD: School of Modern Languages Student Blog"}],"categories":[],"keywords":[],"core_research_areas":[],"news_room_topics":[],"event_categories":[],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[{"value":"\u003Cp\u003ETerance Madden at \u003Ca href=\u0022mailto:tmaddenlawbiz@gmail.com\u0022\u003Etmaddenlawbiz@gmail.com\u003C\/a\u003E.\u0026nbsp; For questions, please contact our office at 770-978-6711.\u003C\/p\u003E\r\n","format":"limited_html"}],"email":[],"slides":[],"orientation":[],"userdata":""}}}