{"57670":{"#nid":"57670","#data":{"type":"news","title":"What E-Tailers Can Learn From Airline Pricing","body":[{"value":"\u003Cp\u003E\n\u003C\/p\u003E\u003Cp\u003E\u003Cem\u003EThe Wall Street Journal\u003C\/em\u003E - July 7, 2008\u003Cbr \/\u003EColumn co-authored by Dr. Savelsbergh, the Schneider professor at the H. Milton Stewart School of Industrial and Systems Engineering at Georgia Tech: Why can\u0027t Internet retailers be more like airlines? Airlines have long known that business travelers will pay higher fares in return for maximum booking flexibility, and that leisure travelers are willing to give up some flexibility in order to pay less.Recognizing and balancing these differences helps the carriers fill their planes to capacity while bringing in significantly more revenue than they would if seats were sold on a first-come, first-served basis.\u003Cbr \/\u003E\u003Ca href=\u0022http:\/\/online.wsj.com\/article\/SB121441425680403899.html?mod=2_1588_leftbox\u0022\u003Ehttp:\/\/online.wsj.com\/article\/SB121441425680403899.html?mod=2_1588_leftbox\u003C\/a\u003E (Subscription Required*)\u003C\/p\u003E","summary":null,"format":"limited_html"}],"field_subtitle":"","field_summary":"","field_summary_sentence":"","uid":"27279","created_gmt":"1999-11-30 00:00:00","changed_gmt":"2016-10-08 03:06:35","author":"Barbara Christopher","boilerplate_text":"","field_publication":"","field_article_url":"","dateline":{"date":"1999-11-30T00:00:00-05:00","iso_date":"1999-11-30T00:00:00-05:00","tz":"America\/New_York"},"extras":[],"groups":[{"id":"1242","name":"School of Industrial and Systems Engineering (ISYE)"}],"categories":[{"id":"145","name":"Engineering"},{"id":"135","name":"Research"}],"keywords":[],"core_research_areas":[],"news_room_topics":[],"event_categories":[],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[{"value":"\u003Cstrong\u003EBarbara Christopher\u003C\/strong\u003E\u003Cbr \/\u003EIndustrial and Systems Engineering\u003Cbr \/\u003E\u003Ca href=\u0022http:\/\/www.gatech.edu\/contact\/index.html?id=bt3\u0022\u003EContact Barbara Christopher\u003C\/a\u003E\u003Cbr \/\u003E\u003Cstrong\u003E404.385.3102\u003C\/strong\u003E","format":"limited_html"}],"email":["bchristopher@isye.gatech.edu"],"slides":[],"orientation":[],"userdata":""}}}