Surprising, yes? Supermarkets, which help satisfy a basic need, are well organized so you can find your groceries quickly. Do we want the bare minimum to set the standard? What does this say about customer service in the United States? Why do so many industries fall short? In a service-driven economy, your ability to deliver a customer-focused experience is crucial.

Georgia Tech has teamed up with the Disney Institute to explore "the business behind the magic"-the renowned Disney customer-service principles. Join us for The Disney Keys to Excellence on Tuesday, Aug. 22, at the Global Learning & Conference Center in Atlanta.

Learn how to apply Disney's innovative approach to your organization for immediate results. This unique one-day seminar will challenge you to look at your business-whether it's a small, mid-size or large-in a new light.

Come away energized, ready to create a compelling vision for your company and to establish a supportive management culture that fosters great customer service.

Save $90 by Registering by June 30
Register by Friday, June 30, and save $75 on the $475 seminar fee. Groups of five or more can save $90 if they register by June 30. Register at www.disney.gatech.edu or call 404-385-3500.

To learn more about The Disney Keys to Excellence, visit www.disney.gatech.edu. Questions? Please call me at 404-385-7460.