TITLE: Demand-Driven Supply Chain Strategy

COURSE DESCRIPTION

As supply chain executives become more instrumental in supporting long term strategic objectives for their firms, they need to complement traditional SC operational knowledge with a more strategic view of their role in delivering aligned results to the business. This course addresses this requirement by exposing and explaining to supply chain leaders different lenses of strategic planning applied to SCM and the specific implications on SC operations.

During the course, attendees will have several opportunities to assess their current supply chain strategy, formulate a new one, discuss about keys to implement a supply chain strategy, and how to review and align one.

For the duration of the course, participants will have the opportunity to play with an extended simulation game of a fictional company, and see the impact of supply chain strategic decisions in real time, while monitoring their ability to manage uncertainty and deliver financial results for the firm.

YOU SHOULD ATTEND IF:

• You are responsible for determining the future position of your supply chain strategy
• You are in charge of executing specific supply chain processes that must support specific business initiatives
• You want to innovate in supply chain strategy to better align with corporate, commercial or operational goals
• You want to understand the strategic impact of supply chain decisions in the firm and the extended enterprise network
• You advice clients on their specific supply chain strategic positioning and are interested in refreshing and validating your experience in the field

HOW YOU WILL BENEFIT

• Upon completion of the course attendees will have a clear picture of how supply chain management fits in the overall strategy of the firm in the context of its extended business network.
• Participants will refresh their understanding of the basic tenets of corporate strategy, its strengths and opportunities, and how to leverage and enable them.
• After the course attendees will be able to assess their current strategic position in supply chain operations and reframe their current supply chain operations to align with the firm's objectives
• The course proposes a customizable framework for supply chain strategy that fits the needs of any industry and any scale of operations. Participants will know how to use it and tailor it to their specific needs.

WHAT IS COVERED

• Fundamentals of Corporate Strategy and Strategic Positioning
• Strategic Frameworks for Logistics and Supply Chain Management
• Principles of Sustainable Supply Chain Strategies
• Aligned Strategies for Supply Chain Management
• Demand-Driven Supply Chain (DDSC): Definition and Core Components
• Performance Measurements for Strategy Implementation and Alignment
• Core Operating Processes (I): Demand Sensing and Forecasting
• Core Operating Processes (II): Demand Shaping: Alignment with Commercial/Operational Strategies
• Core Operating Processes (III): Demand Response and Supply Chain Operations
• Technology-Driven Supply Chain Innovation
• Organizational Capabilities and Competencies for Supply Chain Leadership

ON-CAMPUS COURSE MATERIALS

Participants receive a course notebook.

COURSE PREREQUISITES

None.